Determinants of distribution intensity: a research of marketing channel in 3c industry in china
碩士 === 國立交通大學 === 經營管理研究所 === 95 === Because of limited resources of company, company should allocate its resources to the most appropriate market in order to gain profits efficiently. Distribution intensity is an important component of marketing channel. Although distribution intensity is such a cr...
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| Format: | Others |
| Language: | en_US |
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2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/87669277965747479405 |