A study of consumer behavior in M-style society
碩士 === 國立彰化師範大學 === 行銷與流通管理研究所 === 95 === Market will be caused enormous variation and created the change of consumer behavior after the formed Society of M style, because middle-class into collapse that might be including consumers’ characters, preference and decision making are different. This res...
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| Format: | Others |
| Language: | zh-TW |
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2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/76364620236048697174 |