The Study of Medical Customer Voluntary Performance-An Empirical Study of Hospital Industry in Hualien
碩士 === 國立東華大學 === 企業管理學系 === 95 === The aim of this research is to examine the relationships among brand equity, service quality, perceived value and relationship quality on customer volutany performance. Using a questionnaire and statistical analysis method to study the medical customer voluntary p...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/y2a244 |