Advertising Effect, Service Quality and CO-Relationship Affect Customer Loyalty－A Instance of Auction Website
碩士 === 國立宜蘭大學 === 經營管理研究所碩士班 === 95 === Since its first application for civil use in 1995, internet has consistently brought benefit and convenience to people’s life. It also created various business opportunities along its maturity. Internet auction is one of those opportunities that experienced fa...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/47415731426134595022 |