The Study of Shopping Orientations, Product Knowledge and Perceived Risk on Purchase Intention: An Example of Online shopping
碩士 === 國立屏東商業技術學院 === 行銷與流通管理系 === 95 === The internet develops up to now, internet plays an important role in economics, education, society and culture, deeply influencing people's life. MIC(2005) estimates that online shopping’s growth rate will be up to 50% in the future, and the market scal...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/83745378493168016974 |