The Optimal Channel Coordination and Return Policies for a RetailCompetition Supply Chain
碩士 === 國立屏東商業技術學院 === 行銷與流通管理系 === 95 === The purpose of this thesis is to investigate how to develop an effective strategy for increasing the profit of manufacturer and the retailer in a channel existed retail competition. Under this circumstance of the channel, the retailer orders the product from...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/52486703771306860847 |