Market Segments Based on Consumers'' Attitudes Toward Luxury
碩士 === 國立中山大學 === 企業管理學系研究所 === 95 === In the past times, luxury had been a way for the noble to show their wealth and social status off, which belongs to behaviors of the minority. However, with the times and the cultures changing, people’s viewpoints toward luxury have altered. Trading up has been...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/39j4hq |