The decision process of product innovation-using real option analysis

碩士 === 國立中山大學 === 財務管理學系研究所 === 95 === New product innovation strategy is always be the best way for corporations to enhance earning. A lot of essays have discussed the benefits of innovation strategy and the factors that make innovation strategy successful. However, different innovation degree crea...

Full description

Bibliographic Details
Main Authors: Yuh-lin Yang, 楊育霖
Other Authors: Miao-ling Chen
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/q6dv87