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碩士 === 國立中山大學 === 高階經營碩士班 === 95 === This thesis investigates the impact of customer’s voice and service requests to customer satisfactions and royalty in competitive service industry. The objective of the problem is to identify the customer’s communication channel and enquiries are the main key fac...

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Bibliographic Details
Main Authors: Jing-ming Lee, 李景銘
Other Authors: I-heng Chen
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/tep864