The Relationship among Experiential Marketing, Experiential Value, Customer Satisfaction and Customer Loyalty: An Empirical Study of TAIPEI City Beitou Sports Center
碩士 === 國立臺南大學 === 運動與健康研究所 === 95 === This research aims at probing into the relationship of experiential marketing, experiential value, customer satisfaction, customer loyalty ; this research devised sport center questionnaires, and use it for this research’s tool. Send out 600 questionnaires altog...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Online Access: | http://ndltd.ncl.edu.tw/handle/31781615773375190724 |