The Effectiveness of Service Recovery after Service Failure in Online Shopping—Take Service Recovery Satisfaction as a Mediator

碩士 === 國立臺北大學 === 企業管理學系 === 95 === The amount of online shopping has grown up steadily in 2001-2003. Based on the revenue of Taiwan’s main online shopping corporations, the amount of Taiwan’s 2006 electronic commerce reach to 145.2 billion, and the amount of Taiwan’s 2007 electronic commerce estima...

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Bibliographic Details
Main Authors: Ko, Yi-Chun, 柯怡君
Other Authors: Chiu, Kuang-Hui
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/65294788870610386604