The effect of coupon to credit card holder's behavior
碩士 === 國立臺北大學 === 企業管理學系碩士在職專班 === 95 === This research mainly discuss 『the effect of coupon to credit card holders’ behavior』. It is to realize the difference of the coupon actions by the different population statistics variable and the life style variable. The main objective is that when the issue...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/50168035268617721203 |