A Study Of Advertorial Effect In Electronic Magazine- Using 3C Product As Example
碩士 === 國立臺灣科技大學 === 企業管理系 === 95 === Abstract The internet media has been growing at rate much faster than the traditional media in recent year. Contrast to traditional media, the electronic magazine can not only integrate various multimedia but also interact with users. These characteristics attrac...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/f5bp4f |