Preliminary Exploration of the Application of Blue Ocean Strategy to Product Design
碩士 === 國立臺灣科技大學 === 設計研究所 === 95 === In the era of profit squeeze, companies are easy to fall into the red ocean competition of low cost or high quality. Nowadays, innovation and speed are crucial to competition while most Taiwanese companies are not good at opening new markets and are lack of syste...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/2sxu9b |