The Study of TCO Model in Magazine Retailers Market of Taiwan
碩士 === 東吳大學 === 企業管理學系 === 95 === Due to the overhang of slowing economic growth in Taiwan during the past few years, public media industry has experienced consolidation and resource allocation to counter the declining profitability as a result of elevated industry rivalry and rising marketing cost....
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/17312175936058663358 |