A Study of Business Strategy of Electronic Magazine Industry In Taiwan

碩士 === 世新大學 === 圖文傳播暨數位出版學研究所(含碩專班) === 95 === Electronic magazine industry has developed for more than three years in Taiwan, and its performance hasn’t reach magazine publisher’s expectation. Besides, the consumers do not recognize sufficiently what the electronic magazine is. Therefore, it’s nece...

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Bibliographic Details
Main Authors: Hsin-Chun Jen, 任欣駿
Other Authors: Luh-Wang Wang
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/39565076324637196541