The Influence Factors on Visitor Behavior Intentions in Bed & Breakfast Accommodations

碩士 === 南台科技大學 === 休閒事業管理系 === 95 === Literature reviews, qualitative interviews with Bed and Breakfast owners and visitors form the base of developing the survey instrument. Data was collected from 495 visitors in nine target B&Bs, and 413 usable responses were received, which accounts for 83.43...

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Bibliographic Details
Main Authors: Tsai, Chia-Yen, 蔡佳燕
Other Authors: Lin, Shun-Chuan
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/64224892032727887453