The Influence of Religious Belief on Consumer Behavior - A Study of Automobile Demand in Taiwan

碩士 === 亞洲大學 === 國際企業學系碩士班 === 95 === Religion, as a reflection of human life and psychological need, still plays an important role in today’s society. It can either directly influence human behavior, or indirectly change the habits in consumption. Religious taboos are what people tend to avoid when...

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Bibliographic Details
Main Authors: sung yü lun, 宋毓倫
Other Authors: li wei ch'üan
Format: Others
Language:zh-TW
Published: 2007
Online Access:http://ndltd.ncl.edu.tw/handle/57206400321347836351