Relational Knowledge Stores in Marketing Channel Relationships
碩士 === 東海大學 === 國際貿易學系 === 95 === Drawing on the resource-based view (RBV) and the absorptive capacity perspective, this study examines the relationship between relational knowledge stores (RKS) and dyadic competitive advantage in marketing channel relationships. We are inspired by Dyer and Singh’s...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2006
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| Online Access: | http://ndltd.ncl.edu.tw/handle/54388373015207070458 |