THE IMPACT OF INTEGRATED PRODUCT DEVELOPMENT PRACTICES ON COMPETITIVE ADVANTAGE
碩士 === 大同大學 === 事業經營學系(所) === 95 === ABSTRACT The great success in new product development (NPD) is vitally concerned with the fulfillment of operational performance and strategic objective for a firm, and is regarded as the motivator to ensure its sustainable survival and progress in related indust...
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Format: | Others |
Published: |
2007
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Online Access: | http://ndltd.ncl.edu.tw/handle/45300089909647217247 |