A STUDY ON THE DETERMINANTS OF THE PURCHASE INTENTION OF ICASH CARD--THE ROLE OF GENDER VARIABLE
碩士 === 大同大學 === 事業經營學系(所) === 95 === Because of the change of people's life and eating habits in recent years, a lot of so-called owls, people who eat out, have appeared; the preference of their diet lies in where offering the fast service and consuming conveniently, 24-hour 7- ELEVEN is exactl...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/tce6s3 |