The Impact of Green Mark for Consumer Buying Decision
碩士 === 育達商業技術學院 === 企業管理所 === 95 === With the wide variety of products in the market nowadays, consumers find it hard distinguish environmentally improved products. Therefore, systematically trusted and clear green mark is crucial to promote green consumerism by enabling consumers to quickly and pre...
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/24530344298024152945 |