The Impact of Current and Future Relationship Benefits on Relationship Quality
碩士 === 國立雲林科技大學 === 企業管理系碩士班 === 95 === The trend in marketing toward building relationships with customers continues to grow, and marketers have become increasingly interested in retaining customers over the long run. The researches about customer relationship pied large attention on the factors wh...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/36098380305649225968 |