An Application of Fuzzy Analytic Hierarchy Process to Analyze Consumers' Preference in shopping Process of Internet Store

碩士 === 中華大學 === 經營管理研究所 === 96 === The quick growth of the Internet has led the global economy and social reforming. The traditional business model has been changed, the network shopping has become a part of our daily lives. So the fast growing of the Internet stores changes not only the way we buy...

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Bibliographic Details
Main Author: 楊曉貞
Other Authors: Wen Pei
Format: Others
Language:en_US
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/70628574211084235061