The Diffusion Model with Network Effect in the Wikipedia

碩士 === 中原大學 === 企業管理研究所 === 96 === Most researches of diffusion model were focused on the consumptive product in terms of literature review. To our knowledge, this study represents the first attempt in the marketing literature to take the Wikipedia, belonging to the category of "open source&quo...

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Bibliographic Details
Main Authors: Lin-Su Yo, 林書佑
Other Authors: Chandler Chu
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/58654553754327815383