The Diffusion Model with Network Effect in the Wikipedia
碩士 === 中原大學 === 企業管理研究所 === 96 === Most researches of diffusion model were focused on the consumptive product in terms of literature review. To our knowledge, this study represents the first attempt in the marketing literature to take the Wikipedia, belonging to the category of "open source&quo...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/58654553754327815383 |