Using Kano and MEC to investigate marketing strategy of Japanese chain restaurant-The case of Koharu Japanese Restaurant
碩士 === 朝陽科技大學 === 企業管理系碩士班 === 96 === Taiwan market has gradually increased the exotic restaurants, including Japanese chain restaurants which have the highest response to the Taiwan people''s consumption capacity. Today''s working women and the increasing double salary family, t...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/52157694054022322154 |