Applying AHP in Analysing the Strategy of Product Innovation for Life Insurance Industry

碩士 === 朝陽科技大學 === 保險金融管理系碩士班 === 96 === Life Insurance Industry already tended to the mature stage in Taiwan. After entering WTO, there were many insurance companies enter the domestic market, and the insurance companies tended to the saturated condition. If wants to exist and compete against in the...

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Bibliographic Details
Main Authors: Wen-yu Chen, 陳玟妤
Other Authors: Ker-tah Hsu
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/49469167251090877927