A Study of Influence Blog Users’ Willingness to Pay:An Example of Wretch.

碩士 === 朝陽科技大學 === 休閒事業管理系碩士班 === 96 === The purpose of this study is to inquire into the Blog users’ Functional Requirements, Benefits of Leisure, Using Motivation and Willingness to Pay the current situation and its causality. This research is to focus on Blog users in the Wretch by using Purposive...

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Bibliographic Details
Main Authors: Pei-yu Liao, 廖珮妤
Other Authors: Cheng-chung Cheng
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/73496673732859730832