Empirical Study of Service Orientation Repeat Purchase Theory: An SEM Perspection

碩士 === 大葉大學 === 事業經營研究所 === 96 === Most scholars the one who think service supplies can maintain existing customer cost, far than develop a new customer still want come of low, because of opposite reduce a lot in honest cost of the marketing cost on customer. Therefore among them the most important...

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Bibliographic Details
Main Authors: Fu-Jie Yang, 楊富傑
Other Authors: Hua-Ching Cheng
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/55937006245082916126