An Integrated Model of the TPB with Shopping Addiction Construct for Predicting Intention to Purchase in Internet Shopping Centers

碩士 === 大葉大學 === 資訊管理學系碩士班 === 96 === ABSTRACT With the development of internet,E-Commerce is flourishing. Yahoo and Pchome are well-known portal webites in Taiwan.They each provide a shopping center platfrom with the advantage of portal website, and periodically tenew promotion activities similar th...

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Bibliographic Details
Main Authors: Shu-Ling Chen, 陳姝伶
Other Authors: 包冬意
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/42442886011152819610