Research on Human Relationship and Brand Community Identification
碩士 === 大葉大學 === 人力資源暨公共關係學系 === 98 === The research is aimed at Giant brand community, gathering materials by commu-nity engagement and interviewing. The focus is on the functions to the whole commu-nity of target customers and the human relationship between customers. In the research, we find ou...
Main Authors: | Shao-Lien Chang, 張紹廉 |
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Other Authors: | Juei-Hsiang Wang |
Format: | Others |
Language: | zh-TW |
Published: |
2010
|
Online Access: | http://ndltd.ncl.edu.tw/handle/61490476899916741204 |
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