Service Failure and Service Recovery in Restaurant Service: A Comparison of Expectation Disconfirmation Theory and Dramaturgical Theory

碩士 === 大葉大學 === 人力資源暨公共關係學系碩士在職專班 === 96 === The purpose of this study is for research the problems of the Subjective Sequential Incidents Technique(SSIT)method that is used in the service failures of personal context restaurant industry . And deeply, we try to analysis the processing models of serv...

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Bibliographic Details
Main Authors: heng Chiang, 蔣順勝
Other Authors: Chin-Hua Chang
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/57162521255983445539