The Impacts of Gift-Giving Orientations and Value Consciousness on Information Search

碩士 === 輔仁大學 === 管理學研究所 === 96 === In Eastern society, gift-giving is a normal phenomenon and creating extensive retailing sales. Past researches are focus on the essence of gift-giving, including process, motive and paradigm of gift-giving. However, the research of the relationship between gift-givi...

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Bibliographic Details
Main Authors: Shih-Chieh Chou, 周士傑
Other Authors: Shih-Ping Jeng
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/99169318841769039507