A behavior research on disposition effect in Taiwan's SEO market.
碩士 === 輔仁大學 === 管理學研究所 === 96 === In financial and economic theory, rationality is the main assumption. After 1980 year, there are many abnormal phenomenon which proved that rationality does not exist. Kahneman and Tverskey develop a set of methods to explain the theory; which is called “prospect th...
Main Authors: | Yu-Chuan Tsai, 蔡友銓 |
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Other Authors: | Kuei-Yen Wu |
Format: | Others |
Language: | zh-TW |
Published: |
2008
|
Online Access: | http://ndltd.ncl.edu.tw/handle/43384499560446562458 |
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