A Study on the Factors Effecting Consumers’ Adoption of the Innovative Product — A Case of E-reader

碩士 === 開南大學 === 物流與航運管理學系 === 96 === In the development of electronic books, in addition to downloading digital contents to computer, notebook computer, the other frequently used reading carrier is portable eREADER that its volume is not only light and thin but also close to the effect of display b...

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Bibliographic Details
Main Authors: Show-Ling Shen, 沈秀玲
Other Authors: Peggy Chang
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/29487147856118525634