The Influence of Supervisors’ Paternalistic Leadership Style on Salespersons’ Selling Behavior and Organizational Citizenship Behavior－The Mediating Effects of Goal Orientations and Trust
碩士 === 崑山科技大學 === 企業管理研究所 === 96 === The saleperson is a majar revenue-producing and cost-generating factor in most business enterprises. They present a company to sale products or services and obtain market information as an important foundation of planning marketing strategies. Moreover, the marke...
| Main Authors: | , |
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/c7ww3r |