The Relationship between Internal Marketing and Employee’s Customer Orientation-Flight attendants as Example
碩士 === 銘傳大學 === 觀光研究所碩士在職專班 === 96 === The primary purpose of this research is to explore the relationships among frontline employees’internal marketing perception, customer-oriented attitude, and customer-oriented behavior. Specifically, this study accomplished three study objectives. First of all,...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/afewkn |