Research of the Relationship among Airline’s Internal Marketing, Flight Attendant’s Emotional Labor, Organization Commitiment and Customer Orientation Behavior

碩士 === 銘傳大學 === 管理學院高階經理碩士學程 === 96 === Under the frequent business activeies and travel opportunities, airline industries have transited from a traditional transporation business to a customer value orientated service industry. In this environment of high fuel prices and operation costs, airlines h...

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Bibliographic Details
Main Authors: Ching-Hui Weng, 翁靖惠
Other Authors: Kuang-Peng Hung
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/8r6785