臺灣醫療器材產業國際化布局之策略行銷分析-以聯合骨科為例

碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 96 === Along with global aging population and rapid advancement of medical technology, global medical devices market is increasing at the fastest speed ever and is reaching US$ 164B in 2006. 2006 Taiwan medical devices market is US$ 2.3B which is only 1.4% of ov...

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Bibliographic Details
Main Author: 高聖凱
Other Authors: 邱志聖
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/00387572382138691804