The evolution of B2B Marketing in China Surveying Instrument Industry: A Case Study of Taiwan Instrument Group
碩士 === 國立政治大學 === 經營管理碩士學程(EMBA) === 96 === In this thesis, we have taken “H Company” in china, established by the founder of “Taiwan instrument Group”, as a study case. Prior to the establishment of “H Company” in china, the business model of “Taiwan instrument Group” was the import of surveying m...
| Main Authors: | , |
|---|---|
| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
|
| Online Access: | http://ndltd.ncl.edu.tw/handle/82550643967246764191 |