Usage Segmentation of Air Cargo Market of High-Tech Industry- Forwarder or Express?
碩士 === 國立中興大學 === 行銷學系所 === 96 === This study aims to develop a quantitative model to analyze usage segmentation of air cargo market of high-tech industry in Taiwan. A Generalized Linear Interactive Model (GLIM) was constructed to model the usage rate of binary service alternatives: forwarder and ex...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | en_US |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/26688479862925319367 |