An Empirical Study of the Application of DBM in Bookclub
碩士 === 國立成功大學 === 高階管理碩士在職專班 === 96 === Database Marketing is the marketing foundation method of an enterprise or organization that is based on information technology. The enterprise or organization can collect the data of any potential customers in order to formulate various kinds of databases, suc...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/66015529441287258914 |