The Prevalence of Red Ocean vs. Blue Ocean Strategy in PC Industry

碩士 === 國立交通大學 === 企業管理碩士學程 === 96 === The PC industry in Taiwan follows the Moore’s law and globalization trend. In such a hyper-competitive era, the publishing of Blue ocean strategy is just like a beacon. It guided corporate to avoid “Red Ocean” and create “Blue Ocean”. However, here comes the que...

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Bibliographic Details
Main Authors: Hui-Chun,Chan, 詹惠珺
Other Authors: 唐瓔璋
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/61134692822448449111