A Research on The Relationship of Market Orientation、Organizational Innovation、Environment Turbulence and Corporate Performance -An Example of IC Design Industry
碩士 === 國立交通大學 === 管理學院碩士在職專班經營管理組 === 96 === The subject of market orientation (MO) has been of interest to both researchers and practitioners for several years. The work of Narver and Slater (1990) investigates that shaping a market orientation culture will lead to a positive corporate performance....
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| Format: | Others |
| Language: | zh-TW |
| Published: |
2007
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| Online Access: | http://ndltd.ncl.edu.tw/handle/39738669315753246235 |