discusses the customer relationship management performance from customer viewpoint-mobile communication industry as the example

碩士 === 國立中央大學 === 企業管理研究所 === 96 === Enterprises were facing environment of business change rapidly. Enterprises focused on an orientation at a great deal production and scope economic before. Now, they change and focus on an orientation at customization. Business environment is to change quickly. T...

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Bibliographic Details
Main Authors: CHING YI, 曾瀞儀
Other Authors: YING-CHIN HO
Format: Others
Language:zh-TW
Published: 2008
Online Access:http://ndltd.ncl.edu.tw/handle/23388017939158372698