Phone features and brand image to consumers to buy the perceived quality and satisfaction and loyalty research
碩士 === 國立中央大學 === 企業管理研究所 === 96 === The purpose of this research study on brand image, product characteristics, customer satisfaction, perceived quality, and the relationship between customer loyalty. In this study, Enterprise Management of the Central University students to study objects, the stud...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/30843412538437413388 |