The study of Hahha cultural historic monument and place marking strategy:Dasi Township,Taoyuan County
碩士 === 國立中央大學 === 客家政治經濟與政策研究所在職碩士專班 === 96 === During recent years, many countries and regions are adopting place marketing as their strategy to rejuvenate their local economy. According to Philip Kotler, place marketing consists of four major strategies, and the use of architecture or monuments t...
Main Authors: | , |
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Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/86679763786570121953 |