Service Quality, Sacrifice, Value and Satisfaction of Overseas Chinese on Farm Tourism
碩士 === 國立宜蘭大學 === 經營管理研究所碩士班 === 96 === The purpose of this study is to construct a satisfaction model to predict tourist’s satisfaction in regards to consuming farm tourism service. A Taiwanese agricultural farm is chosen as a case study. A sample of 354 overseas Chinese groups is collected using f...
Main Authors: | , |
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Other Authors: | |
Format: | Others |
Language: | en_US |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/86160246968577774485 |