Research on Behavior Intention of Marketing Ethics for the Salespeople of the Investment-Oriented Insurance
碩士 === 國立高雄第一科技大學 === 金融營運所 === 96 === Research on Behavior Intention of Marketing Ethics for the Salespeople of Investment-Oriented Insurance Abstract The study aims to construct a research framework by which to investigate how marketing ethical behavioral intentions affect the actual behavior of s...
Main Authors: | Hsin-chu Chen, 陳信助 |
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Other Authors: | none |
Format: | Others |
Language: | zh-TW |
Published: |
2008
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Online Access: | http://ndltd.ncl.edu.tw/handle/62zvsj |
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