A Study on The Relationship of Service Innovation, Customer Perceived Value, and Behavior Intention—Smart Store
碩士 === 國立高雄第一科技大學 === 行銷與流通管理所 === 96 === The purpose of this paper is to study on the Relationship of RFID technology-base Service Innovation, Customer Perceived Value, and Behavior Intention. In the past, almost research focus on the tangible customer value of products, however, the discuss of tec...
| Main Authors: | , |
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| Other Authors: | |
| Format: | Others |
| Language: | zh-TW |
| Published: |
2008
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| Online Access: | http://ndltd.ncl.edu.tw/handle/af8v86 |